Apple might be quietly preparing an assault on the cable box via its Apple TV

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On the surface, Apple TV seems increasingly focused on cable subscribers instead of cord cutters.

Since its launch last fall, the fourth-generation Apple TV has added several features that provide more convenient access to “TV Everywhere” apps (such as WatchESPN, FX Now, and HBO Go) that require a cable or satellite login to access. Siri is becoming more effective at finding what you want from these channels; the download process is becoming more streamlined; and with the next version of Apple’s tvOS software, logging into these apps will become much less of a hassle.

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Khürt Williams

Khürt Williams is Principal for Monkey Hill, LLC, a Skillman, New Jersey based information security governance, risk and compliance consultancy. He's also an avid landscape photographer, and *nix geek.