PMUG Blog

  • Competing Interests

    August 19, 2016
    Khürt Williams

    I enjoyed reading the Washington Post Tim Cook interview. The interview was wide in scope and really gives you a window into the mind of Apple’s CEO. I recommend it. One section that raised my eyebrows was the discussion of security and privacy. This issue is a fascinating one to me because Apple has taken such a leading role in advocating privacy rights for consumers. As Tim explaned in the interview, “Customers should have an expectation that they shouldn’t need a PhD in computer science to protect themselves.”

    Elsewhere in the interview, Tim talks about Apple’s mission.

    The DNA of the company is really what I was talking about there. The North Star has always been the same, which for us, is about making insanely great products that really change the world in some way — enrich people’s lives. And so our reason for being hasn’t changed.

    I absolutely believe the folks at Apple get out of bed in the morning to make great products. However, it really isn’t that simple. If you don’t believe me, perhaps I could interest you in a 16GB iPhone. Making insanely great products has always required compromises. Apple has to make a profit if they want to stay in business and every Apple product (just like any other company’s product) that comes to market requires thousands of small compromises. That’s always come with the territory but until recently, I’ve never really thought of Apple having a competing North Star. Now I wonder.

    Privacy is a big deal to Apple. Tim explained:

    Privacy, in my point of view, is a civil liberty that our Founding Fathers thought of a long time ago and concluded it was an essential part of what it was to be an American. Sort of on the level, if you will, with freedom of speech, freedom of the press.

    I think this is more than CEO puffing. I think Tim, and the rest of Apple leadership, feels this in their bones and they are absolutely willing to go to bat for consumers on the issue of privacy. They took a drubbing over the San Bernardino case and I suspect they’d do it all over again. The question, however, becomes what happens when protecting consumer privacy gets in the way of making insanely great products? If Apple’s unstoppable force hits its own immovable object, who wins?

    There are plenty of consumers already getting off the Apple services bandwagon in favor of Google precisely because the way Google does everything on its servers results in some insanely great user experiences. Apple is responding by trying to get those types of services on-device–as opposed to the less private cloud storage as Google does. We’re early days on this but it seems, at least for the immediate future, that the cloud service solution is better, faster, and more adaptable than on-device.

    If Tim Cook were sitting here right now, I suspect he’d argue that the 2016 version of an insanely great product is one that (in addition to many other features) protects user privacy and going back to the issue of compromises, it’s probably better that you not let somebody else index all of your photos, even if that would make it easier to search out pictures of canteloupes. I agree with that particular compromise but as we move into the next few years, I think the goals of great products and protecting user privacy aren’t always going to align.

    Read more at MacSparky


  • Foxconn Chief Confirms Apple’s Television Is Coming

    May 12, 2012
    Khürt Williams
    See on Scoop.it – From the Apple Orchard Terry Gou, chairman of Foxconn, has confirmed to the China Daily today that Apple’s long-rumored iTV is real and that his company will be involved in its manufacture. See on appadvice.com

  • Pocket Gets Filled With New Reading Modes And Other Handy Features

    May 12, 2012
    Khürt Williams
    See on Scoop.it – From the Apple Orchard Hot on the heels of Instapaper‘s big update yesterday, here comes another big update to another popular read-later app for iOS. See on appadvice.com

  • Tablets expected to become preferred computing device

    May 12, 2012
    Khürt Williams
    See on Scoop.it – From the Apple Orchard Forrester Research expects sales to hit 375 million by 2016, with 760 million in use by that year. See on news.cnet.com

  • Adobe Releases Two New Apps To Help You Create On Your iPad

    May 12, 2012
    Khürt Williams
    See on Scoop.it – From the Apple Orchard In addition to the update for Adobe Photoshop Touch released earlier today, Adobe has just launched two new apps: Adobe Collage and Adobe Proto. Both apps are for iPad only and aimed to help you create. See on appadvice.com

  • This is what Android fragmentation looks like

    May 12, 2012
    Khürt Williams
    See on Scoop.it – From the Apple Orchard Kim-Mai Cutler: Animoca, a Hong Kong mobile app developer that has seen more than 70 million downloads, says it does quality assurance testing with about 400 Android devices. See on techcrunch.com

  • New iOS 6 Maps App To “Blow Your Head Off”

    May 12, 2012
    Khürt Williams
    See on Scoop.it – From the Apple Orchard New iOS 6 Maps App To “Blow Your Head Off” John Paczkowski at All Things Digital confirms a rumor published this morning by Mark Gurman at 9to5mac: Apple’s forthcoming iOS 6, set to be announced at WWDC, will feature a new Maps application based… See on www.macstories.net

  • May 8, 2012: “A Few of My Favorite Things…” with Bob LeVitus

    May 6, 2012
    Khürt Williams
    Bob LeVitus will expound on a myriad of Apple-related topics from Mac OS X Lion, to iOS 5, and from the iPhone to the iPad and beyond. He will offer his favorite tips, techniques, apps, products and accessories (and possibly even a surprise or two) in a rapid-fire presentation designed to inform and entertain Mac and iDevice enthusiasts young and old. ##About the presenter## Bob “Dr. Mac” ...

  • TURING CENTENNIAL CELEBRATION at PRINCETON (May 10-12, 2012)

    April 24, 2012
    Khürt Williams
    Public Address Eric Schmidt, Executive Chairman of Google, will deliver a public address to cap the first day’s events on Thursday, May 10 at 8:00 PM. Since joining Google in 2001, Eric Schmidt has helped grow the company from a Silicon Valley startup to a global leader in technology. As executive chairman, he is responsible for the external matters of Google: building partnerships and broader ...

  • Flasback Trojan

    April 8, 2012
    Khürt Williams
    You may have heard the news currently trending on the web about a new Mac virus called Flashback. Flashback is not a virus, it’s actually a trojan. The media always seems to get this wrong. Metaphorically a “Trojan Horse” has come to mean any trick or stratagem that causes a target to invite a foe into a securely protected bastion or space. Unlike viruses ...

  • Tim Cook Visits Foxconn in China

    March 29, 2012
    Khürt Williams
    Via Scoop.it – From the Apple Orchard Bloomberg reports on a visit by Apple CEO Tim Cook to Foxconn’s plant in Zhengzhou, China, where iPhones and iPads are made, among other devices. Via www.macstories.net